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In the last post I talked about anchored links and how they give your blog authority for the keywords you choose. So what exactly is an achored backlink?

Let’s say that I want people to link to this blog with the keywords “CashCrate referrals” because, afterall, that is what this blog is about. I want people to link to me using those words so that Google will know that is what we are discussing here and I want this blog to have authority for that term.

http://paidonlinesurveysformoney.com/ <—-this is not an anchored back link

CashCrate Referrals  <——-this is an achored back link

Both of those links will take the clicker to the exact same place: this blog. But one of those links helps me and the other is worthless. Guess which is which.

This first link is just a link that doesn’t tell Google anything. Well, it tells Google that this site is about http://paidonlinesurveysformoney.com/ which really doesn’t tell it anything because no one is going to ever type that in. Ever. Do you understand that? Nobody is ever going to go to their computer, turn it on, connect to the Internet, and then out of the blue type in http://paidonlinesurveysformoney.com/.

The second link is an anchored link and it will take the clicker to the same place (this blog) but that link tells Google that this site is about how to make cashcrate referrals. If people sign up to CashCrate and do some surveys but then decide they want to learn how to start referring others, they will go to Google and search for “CashCrate referrals” or “how to make CashCrate referrals” or some other variation of that.  I want this blog to rank high for that and so this type of link is valuable because it will help me get this blog to rise in the search engine rankings for CashCrate referrals.

There are two ways to make an anchored link on your blog. This first is the easiest:

Anchored link

Highlight the words you want to make the link out of like I have above. and the click on the little link icon above it. There is an icon with a link picture and an icon with a link breaking right next to it which can be used to remove the link from the words. When you click the “link” icon it will bring up this box:


You then put the URL of where you want the link to take the person who clicks it and then click the “Insert” button in the lower right and you will have made your first anchored link.


The second way to make an anchored link is to go to the HTML section of blog interface and type in:

<a href=””> </a>

You then put the URL you want in between the ” ” and the words you want for the link in between the    > <     In this case the link would look like this in the HTML section:

<a href=”http://paidonlinesurveysformoney.com/”>CashCrate referrals</a>

and it would look like this after you publish your blog:

CashCrate referrals

So that is how you put anchored links on your blog. When someone else asks you for a link they are probably wanting an anchored link so you should ask them what they want the link to say. Giving them anything other than an anchored link is a waste of your time and their time.

If you want to get paid survey refferals or any kind of affiliate referrals, you need to get anchored links from other websites to link to your blog so that your blog will rise in the search engines. You can do the social sites like Digg and StumbleUpon until you are blue in the face and starving until you realize that is not the way to make money. Even if you should somehow get a lot of hits from one of those type of sites, traffic will eventually die down to a trickle and then die completely.

The only way to get a steady stream of maintainable targeted traffic to your blog is by getting anchored back links so that your blog will show up for the words you choose. That is the way Internet marketers make online money and that is the best way to make lots of CashCrate referrals.

For someone just starting out, the video below explains anchored links and their importance as well as I have ever seen it explained. It is from Allyn Hane over at blogging and Internet marketing. <–That is an anchored link.